Marketing Your Website

Once you have a website you need to ensure you get it seen by as many people as possible, especially your target market. Some people think that once your website is made, and visible to the world, you will automatically receive many visitors to your site.

Wrong very wrong. Doing this is the same as getting a 1000 brochures made up at a printers and then sticking them in your desk draw. You need to hand out your brochures and it is the same with your website.

A good start is to ensure that your web and email address is listed on all your stationery. Then go through all advertising you do and make sure your web address is listed on any new ads you run. Make sure that you proof all ads, as the web address is often misspell. This can be very harmful if it is in an ad that runs once a year like the Yellow Pages.

Try and link your website to as many others free of charge. Any business you receive from this will be a bonus.

If you have a large target market the search engines will need to be considered. This means your website needs to be optimised so you can be found. Click here to see optimisation and what it means.

When we meet with you, we can go through the many options available. These will be dependant on the type of business you have, the products and services you have available, and your budget.